Spider-Man: Brand New Day, an opportunity that is closing
Included as the decay example. WatchMojo's unanswered-questions list ran at 6.3x in the release week; a month later the explainer lane belongs to Looper and the conversation has cooled to a tenth.
What was measured, and what it means here
Left, the four scores as computed for this subject. Right, a person's reading of each one for WatchMojo in particular.
- Strongest signal
- Fit at 74
- Weakest signal
- Opening at 31
- Videos on the subject
- 52, 2 of them owned
- Comments naming it
- 29, 7 unprompted
Still the fourth most-mentioned subject, but cross-mentions have dropped to seven and the requests are gone.
Upload share at 0.4x and conversation at 0.1x of the prior window. This is what opportunity decay looks like in numbers.
Closed. 43 competitor videos across four channels; Looper's post-credits breakdown ran at 12.8x and four more of theirs above 7x.
10 Unanswered Questions in Spider-Man: Brand New Day ran at 6.3x. The fit was real; the window was two weeks.
Scores are 0 to 100 percentile-style ranks among the 262 subjects in this run, never absolute claims: a high demand score means most other subjects drew less conversation, not that most viewers want it. Fit is read from 2 owned uploads on the subject itself. Everything on the left is counted from the corpus; everything on the right was written by a person and cites its evidence further down the page.
When to publish
The call and the measurement side by side, so an override is visible rather than silent.
The next beat is the digital release. Until then anything published competes with a month of explainers.
The measurement alone would say: Later in the cycle, which is also the call.
- Momentum
- 41
- of 100, rank in this run
- Recent mentions
- 6
- comments in the last 14 days, 22 in the 60 before
- Late share
- -
- no upload on the subject is old enough to tell
The rule is simple on purpose: hot conversation plus rising uploads reads as now; rising with less heat reads as within days; a subject still drawing comments a month after upload reads as evergreen; the rest waits for its moment in the cycle.
The shape the evidence points to
In the corpus's own vocabulary of ten format lanes, matched on titles.
If anything, the ranked retrospective: Top 30 Greatest Ever Spider-Man Villains ran at 2.9x in late July, and a Looper viewer is already asking where the film ranks.
Index is views over each channel’s own median for the same video type, on uploads at least three days old. An index above one means the format beats the channel’s typical upload; the two bars share a scale.
Where the editorial team would start
These are title directions for the editorial team, not scripts. Each is written in the shape the channel's own record rewards; the writing stays with the writers.
- 01Every Spider-Man Movie Ranked, Now That Brand New Day Is Out (hold for digital release)
- 02Top 20 Brand New Day Moments the Comics Did First
What could make this call wrong
The point of this entry is the timing lesson. The week a WatchMojo list runs at 6x is the week to publish the second one.
Weakest measured signal: Opening at 31 of 100 among the 262 subjects in this run.
What the call was read from
First the comments and videos the author cites. Then the live record, pulled from the corpus at render time: what WatchMojo has already made on this subject, and what broke out for competitors.
Comments the call cites
2 citedThe fact that spider man brand new day is getting avengers level box office numbers but on his own movie, is wild, and exciting.
Where do you think "Brand New Day" ranks in the pantheon of Spider-Man movies?
Videos the call cites
3 citedWatchMojo’s own record on this subject
2 owned uploads old enough to index, top 2 by indexCompetitor breakouts on this subject
top 6 by indexComments are the top-sorted sample YouTube returns for each video, capped at our own limit, never a video’s full comment count. The index on each video is its views over its own channel’s median for the same type, on uploads at least three days old, which is why a small channel’s breakout ranks above a large channel’s ordinary day. Competitor supply means the 15 competitor channels collected for this run, not YouTube as a whole, and everything here comes from a single collection on 2026-08-27.
4 of the 20 inputs in the brief
The brief lists twenty inputs and asks that they be combined, not presented. These are the ones this call rests on most, with how each was measured in this run.
Every comment carries its own timestamp. Arrivals per day are charted overall and per subject for the last 60 days.
A suggested lane from momentum, velocity and late share, which the authored call may override with reasons.
Demand rank against supply rank per subject. High demand and low supply is the white space.
Visible within the run as falling upload and conversation lift (Brand New Day is the worked example). A true decay curve needs a second collection run.